Hrvoje Kolarić

Member of the Management Board

Hrvoje Kolarić was appointed Podravka d.d. Management Board Member in December 2012.

Important positions in his professional career are director of Pharmaceuticals and business development at Bristol Myers Squibb, director of Pharmaceuticals of PharmaSwissa and director of PharmaSwiss d.o.o., Croatia. He also managed the business processes related to the cooperation with Belupo in the production of cardiological line of Pravachol.  In his early career he also managed the Pharmaceuticals Department of the Bristol-Myers Squibb Representation Office for Croatia and Bosnia&Herzegovina, and subsequently the allergological and respiratory line of products of the Schering-Plough Representation Office in Croatia. He was appointed as Management Board member in Belupo, in charge of marketing, sales and international markets, and has was reappointed in May 2010. Two years later he was appointed Belupo Management Board President.

He graduated from the Faculty of Pharmaceutical and Biochemical Sciences of the University of Zagreb in 1998. He attended numerous education courses to acquire sales and negotiating skills, training for the first management tier, sales efficiency, qualifications in financial matters etc. Apart from receiving his MA in Pharmacy from the Faculty of Pharmacy and Biochemistry, he also received his Master of Business Administration, President module, IEDC, Bled.


  • development of the pharmaceutical business, including mergers and acquisitions,
  • applying the synergy of food processing and pharmaceutical business,
  • coordination and synchronisation of Belupo Group business with other Management Board members, compliant to their areas of responsibility.